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Will Facebook’s New ‘Reactions’ be Good for Marketers?

Will Facebook’s New ‘Reactions’ be Good for Marketers?

Earlier this month, Facebook announced that users would soon be able to quickly express their responses to content on the platform with more than just a ‘Like’. Soon, there’ll be a whole range of emotional indicators available through the new ‘Reactions’ emoji-style response toolbar – but what will these new options mean for marketers?

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