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Will Facebook Be the Death of the Polling Industry?

Will Facebook Be the Death of the Polling Industry?

Facebook announced this week that it’s releasing a limited API to certain “trusted” media partners to enable those partners to track and publish, in real time, public Facebook profile and page posts using a keyword or hashtag, as well as data or insights. This anonymous aggregated information will collect and measure results for keywords based on gender, age, and location.

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