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Why Twitter’s Emoji Response Tool Makes Sense – New Data on Emoji Use on the Platform

Why Twitter’s Emoji Response Tool Makes Sense – New Data on Emoji Use on the Platform

Earlier this week, reports and examples suggested that Twitter might be working on a new emoji response tool which would enable users to replace the ‘heart’ icon for a like on a tweet with any one of 36 emoji options specifically aligned to your response. Why wold Twitter do that? There’s actually a lot of data that points to it being a logical, and likely beneficial, change.

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