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Why Marketers Love to Hate MarTech

Why Marketers Love to Hate MarTech

Why Marketers Love to Hate MarTech

Is it that marketers are too tech savvy for their own good? Or that marketing technology (MarTech) is too fast-paced and complicated for anyone to keep up?
Whatever the reasons, on the surface it appears that marketers are not satisfied with their gadgetry and their “stack.

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