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What Google+ Is Really About – And Why It's Anything But a Failure

What Google+ Is Really About – And Why It's Anything But a Failure

From the very start, Google+ has had no shortage of voices ready to call it a failure. But the reality is that for Google, social networking is only a small part of the Plus masterplan, which is far more about growing Google’s core ad business and supporting future hardware projects, as I’ll explain in this post.

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