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Twitter Research Shows Whether Automotive Brands Waste Cash on Super Bowl Ads

Twitter Research Shows Whether Automotive Brands Waste Cash on Super Bowl Ads

The one industry that continues to fund and go all in on Super Bowl commercials is the automotive industry. LeadSift uses Twitter data to better understand why automotive brands continue to spend cash on the Super Bowl. After reading the analysis of more than 100 million tweets, the results might surprise you.

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