For most of us, social media represents an easy way to be entertained and connect with our friends and family. Facebook boasts a huge, active user base of over 1 billion people. Twitter has over 600 million unique tweeters. Tumblr has 300 million unique visitors every year. That accounts for a lot of people and a lot of social media real estate. What many people may not know is how social media has come to be a major deciding factor in their future employment. One study released recently has suggested that 10% of all job applicants between the ages of 16 and 34 are rejected simply because of something on their social media accounts.