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The Next Evolution in Email Marketing: Beyond Personalization

The Next Evolution in Email Marketing: Beyond Personalization

The Next Evolution in Email Marketing: Beyond Personalization

We’re witnessing an unprecedented explosion in digital communication technologies. Facebook, Twitter, TikTok, Snapchat, Slack — the options are practically endless.
And yet email — conventionally viewed as a decades-old dinosaur — remains most people’s preferred way to communicate. And it’s not only older people. Forrester reported  (membership required) that consumers between

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