Brought to you by NGT Marketing Group

The Big Brand Theory: Wet Seal Meets Its Fans on Their Favorite Platform

The Big Brand Theory: Wet Seal Meets Its Fans on Their Favorite Platform

“We saw Snapchat as an opportunity to expand the brand's existing communication with their core audience of mobile natives while providing the brand with a first-mover opportunity,” says Leslie Hall, president of Wet Seal’s agency, ICED Media. “The engagement rate is the highest we've seen across any platform.”

read more

6
Like
Save

Comments

Write a comment

The Marketing Digest: Brought to you by NGT Marketing Group LLC

Enjoy this blog? Please spread the word :)

RSS
Follow by Email
Facebook
Facebook
Google+
http://themarketingdigest.com/the-big-brand-theory-wet-seal-meets-its-fans-on-their-favorite-platform
LinkedIn