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The Big Brand Theory: Cisco Leading the Way in the Use of Social CRM

The Big Brand Theory: Cisco Leading the Way in the Use of Social CRM

It’s only natural that Cisco, a company founded on products that connect computers (and of course, the people using those computers), would be heavily invested in social media. In fact, not content to merely sit back and engage in basic social media maintenance, Cisco is leading the way in the use of social CRM.

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