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Yelp

Are Yelp ads worth paying for? How to figure it out
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Contributor Joy Hawkins isn’t sure Yelp ads are better in all cases and provides a detailed case study comparing the efficiency of Adwords over Yelp ads. The post Are Yelp ads worth paying for? How to figure it out appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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SearchCap: New Google AdWords keyword planner, Yelp ads & audits
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: New Google AdWords keyword planner, Yelp ads & audits appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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SearchCap: Google News meta keywords, Yelp attribution & AdWords scripting
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google News meta keywords, Yelp attribution & AdWords scripting appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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Yelp tests offline attribution using guest WiFi and email matching
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The company said that every $1 spent on Yelp ads resulted in a $110 offline return, based on aggregate transaction data. The post Yelp tests offline attribution using guest WiFi and email matching appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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SearchCap: Google mobile-friendly, email marketing with AdWords & Yelp reviews
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google mobile-friendly, email marketing with AdWords & Yelp reviews appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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Facebook Local is the social network’s stab at Yelp, Foursquare
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Facebook’s new app lets people find nearby things to do and places to go. The post Facebook Local is the social network’s stab at Yelp, Foursquare appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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SearchCap: Google shows poor tweets, Yelp stops review solicitation & Bing Ads exact match
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google shows poor tweets, Yelp stops review solicitation & Bing Ads exact match appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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Yelp increasingly cracking down on ‘review solicitation’ across the internet
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The company wants to stop the practice of asking for customer reviews on its site, and third-party sites as well. The post Yelp increasingly cracking down on ‘review solicitation’ across the internet appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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