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Want to Improve Your Next Meeting? Remove the Table
www.cmswire.com

The topic of digital transformation continues to vie for our attention. But at the moment I’m more interested in physical transformation. In fact, I’m interested in your furniture. A Modest Proposal for the Workplace I have a modest proposal that might get you in hot water with your facilities team. Continue reading…

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Dynatrace, Liferay Want to Improve Your Digital Experiences
www.cmswire.com

The next time the conversation runs dry or becomes contentious at a backyard barbecue try this: Start talking about your latest lousy digital experience (DX). It’s something that everyone can relate to, regardless of how diametrically opposed their preferences are. Continue reading… Follow us on Twitter Join free newsletter View upcoming events Find a new […]

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    See how your digital footprint looks online by visiting our website at www.ngtmarketing.com and get a FREE SEO Report on your business.
If Banks Want to Drive Leads on Social, They Need to Focus on These 3 Key Areas
feedproxy.google.com

Create value—not product pitches—at every stage of your buyer’s journey. Simple ways banks can drive leads with social media. At Hootsuite, I’ve seen social selling programs from many different organizations and perspectives. What I’ve observed is that social selling has transformed and matured over the past few years. Five or six years ago, social selling […]

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Want to Get a Marketing Job? Get Relevant – Bentley …
www.bentley.edu

Students in programs such as Bentley's masters of marketing analytics therefore not only need to master theory in areas ranging from marketing research to psychology to consumer behavior; they also need to be able to use the digital tools …

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A Big Data Cheat Sheet: What Executives Want to Know
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Many of us have been learning more about the data lake, especially in the last 6 months. Some suggest that the data lake is just a reincarnation of the data warehouse—in the spirit of “been there, done that.” Others focus on how much better this “shiny, new” data lake is, while others are standing on […]

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DiscoverOrg launch OppAlerts to tell you what IT decision-makers want to buy
venturebeat.com

In the old days, sales was a game of numbers. You would grab a phone directory and systematically contact everyone in the list until you found someone who might want to buy what you're offering. It was brutal. It was time consuming. It was, at best …

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6 Types of Social Media Content Your Followers Want More Of
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Here’s the bad news about social media marketing: it demands an endless stream of content, updates, and interaction from you (and we know how busy you already are, right?) Here’s the good news: with the right framework, creating a healthy stream of social media content for your profiles will become much easier (and more effective to […]

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Hone Your Influencing Skills: 29 Ways to Get What You Want From Others
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As marketers, we are used to trying to influence people to make a purchase, but what about when you want to influence someone to do you a favor or agree with your opinion? Influencer marketing can be powerful – and there are many subtle tactics you can use to sway non-believers to your point of view.

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