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Successfully Measuring Social Customer Service Performance
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In order to grasp the full impact and ROI of social customer service, companies need to measure it in a way that enables comparison with—and benchmarking alongside—more traditional customer care channels, such as phone, email and chat. read more

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10 Real World Examples for How to Successfully Post Social Media Content
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With all the social media advice out there, sometimes you have to wonder if any of it actually works. Below I will provide you with 10 rules for posting social media content, but more importantly, I will provide examples of how these rules have been successfully implemented. read more

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