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strategies

Employee Engagement Strategies for the Year Ahead
www.cmswire.com

Engaged employees are the most valuable resource you can find in an organization. These employees drive company growth, retention, customer satisfaction and even profits. According to Gallup, teams who scored in the top 20% in engagement showed: 10% increase in customer ratings. 21% greater profitability. Continue reading…

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Mid-market, enterprise retailers had different Google Ads holiday weekend strategies, data indicates
feeds.searchengineland.com

Daily text ad CPCs were significantly lower among mid-market retailers this year as they focused spend on Shopping ads, Sidecar found. Please visit Search Engine Land for the full article.

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See the ‘top signals’ informing your Google Ads bidding strategies
feeds.searchengineland.com

Check out your bid strategy report to see some of the signals that are more or less likely to drive conversions in your bidding strategies. Please visit Search Engine Land for the full article.

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3 Customer Experience Strategies to Win Over Consumers Today and Tomorrow
www.cmswire.com

Long gone are the days of waiting in line to buy groceries, developing pictures at your local drug store or mailing a check to friend. Continue reading…

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Bridging the Marketing–Sales Gap with Content Marketing Strategies
www.cmswire.com

B2B marketers are publishing more content than ever before in an effort to help solve buyer’s problems and drive lead generation. However, once that prospect becomes a lead, content marketing principles often end for organizations. Continue reading…

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Compare and monitor performance of manual and Smart Bidding strategies with this script
feeds.searchengineland.com

This script helps you monitor performance to make informed decisions about what’s working in Google Ads. Please visit Search Engine Land for the full article.

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Research Study: Strategies for Marketing to Utilities 2015
rimsolutions.net

Strategies for Marketing to Utilities 2015 is a research study conducted by Energy Central and RIM Solutions that uncovers how, when and where utilities want to be reached by the solution providers that serve the industry.

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15 Key Strategies for Marketing to Different Generations
www.smarthustle.com

Demographics are a major influence in buying behavior and developing strategies for marketing to different generations is critical to targeting individuals specific interests.

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