We need to be focused on what people are looking for and why we’re creating that content. Please visit Search Engine Land for the full article.
Just for you: 11 awesome reasons to attend SMX East, November 13-14 in NYC! Please visit Search Engine Land for the full article.
Long thought to be an easy, one-click optimization, accelerated delivery might be doing more harm than good (if it’s doing anything at all). Here’s why that is and what you should do about it. Please visit Search Engine Land for the full article.
A new study uncovers data about how target audiences will influence our priorities around voice search. Hint: Older folks like it while the youngest voice searchers worry about privacy. Please visit Search Engine Land for the full article.
Trending hashtags can be a great way to get your business profile some traction in the social media landscape, but they can also lead to divisiveness and alienate sections of your audience. Given this, should brands stay away from political hashtags?
55 percent of readers stay on a web page for less than 15 seconds. That’s not a lot of time to grab their attention. But it’s critical you do. Your B2B website is a key component of how you sell your services to clients. It’s often the first stop potential buyers make when evaluating your firm. Attracting […]
Sumall: Cross platform marketing analytics platform that can combine social media, web traffic, and sales metrics into one convenient dashboard. Pricing: Free with limited features; $59/mo for personal or small agency use; $99/mo for full access to …
We’ve all heard by now the 80-20 rule for Facebook content: 20 percent of content should be created by and unique to your organization while the remaining 80 percent should be shared or curated from other sources. While it is a good rule of thumb approach to content strategy, the real focus here should be on the […]