Columnist Christi Olson shares consumer and search data from the recent holiday weekend — and provides tips for how to use search to boost your omnichannel holiday marketing strategy. The post Omnichannel shoppers collide with Black Friday and Cyber Monday, setting new records appeared first on… Please visit Search Engine Land for the full article.
Snapchat holds significant sway with auto-buyers – this infographic outlines the opportunities for the automotive sector.
Here are five ways you can convert online browsers into paying customers with the use of simple techniques.
Pinterest has released a new infographic which looks at how shoppers use the platform to guide their decision-making process.
Whether you’ve got your holiday marketing plan all mapped out or are just starting now, columnist Christi Olson has tips to prepare your search campaigns for the season. The post ‘Tis the season: 6 ways to prepare for holiday shoppers appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
The Valentine's shopping rush will soon be over for retailers next week. After every such special shopping days – holiday weekends for Labor Day, Thanksgiving, and the Christmas and New Year holidays, the difficult task of retaining all of these one …
As we head into the final stretch before Christmas, Facebook’s released a new infographic summarizing their latest research into mobile shopping trends, including the ‘why’ and ‘how’ of the users most likely to make purchases via mobile.
“In our survey, shoppers indicate they have more to spend and more to buy this season, influenced by their underlying confidence about their personal finances," said Sanjay Sidhwani, senior vice president of Marketing Analytics for Synchrony Financial.