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Sales

How to align SEO and sales teams so everyone benefits
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If your sales and SEO team need a refresher on how to work together, Columnist Casie Gillette has the answer with five communication tips that will get them talking in no time. The post How to align SEO and sales teams so everyone benefits appeared first on Search Engine Land. Please visit Search Engine Land […]

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SearchCap: Google AdWords ticket sales, flight search, AMP changes & more
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google AdWords ticket sales, flight search, AMP changes & more appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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Smart speaker sales grew 103% last year
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The virtual assistant devices became the fastest selling consumer technology last year, dramatically outpacing wearables and VR. The post Smart speaker sales grew 103% last year appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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Merkle: Black Friday, Cyber Monday sales from Google paid search up by double digits YoY
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Phone sales from search ads continue to play a significant role for retailers. The post Merkle: Black Friday, Cyber Monday sales from Google paid search up by double digits YoY appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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AdWords adds ‘Days to Conversion’ segmentation for sales cycle insights
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Advertisers can see how long it takes users to convert after clicking on an ad. The post AdWords adds ‘Days to Conversion’ segmentation for sales cycle insights appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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Bing Ads rolling out offline conversion imports to capture impact of ads on offline sales
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Advertisers can upload offline conversion data from their CRMs into Bing Ads. The post Bing Ads rolling out offline conversion imports to capture impact of ads on offline sales appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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Creating a Social Media Ads Process which Drives Sales
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Creating an effective social media marketing strategy requires focus in several key areas, as explained in this post from contributor Taylor Schaller.

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5 Methods to Profit from the Digital Sales Transformation
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Through digital connectivity, the sales process has evolved. Has your business developed in-step?   

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