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Research

Why Search Intent is the Secret to Superior Keyword Research [Video]
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Creating content based on search intent can greatly improve your performance. Here are some tips.

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5 Free Tools to Research and Find Social Influencers
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If you’re looking to get into influencer marketing, here are five free tools that can help.

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3 customer insights gained by keyword research
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Keyword research isn’t dead, but it has changed over the years. Columnist Stoney deGeyter shares how keyword research can be used to gain insights into the needs and interests of your potential customers. The post 3 customer insights gained by keyword research appeared first on Search Engine Land. Please visit Search Engine Land for the […]

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How to do advanced page-level keyword research
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Wondering where your best SEO opportunities lie? Columnist Andrew Dennis outlines his process for discovering content ideas based on keyword research and competitor analysis. The post How to do advanced page-level keyword research appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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SearchCap: Google image badges, Google Search Console beta reports & keyword research
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google image badges, Google Search Console beta reports & keyword research appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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Facebook Releases New Research on Birthday Planning and the Opportunities for Marketers
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Facebook has released a new research report which looks at how users celebrate birthdays on The Social Network, and how to reach them to maximize ad impact. 

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Aragon Research Sees Digital Work Hubs as Solution to Collaboration Tool Overload
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The overwhelming number of collaboration and content applications are getting in the way of employee productivity.  That’s the conclusion Aragon Research came to in a report it released today. The solution, the authors suggest, is for organizations to embrace “digital work hubs” to reduce the friction. Continue reading…

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New Research Shows Consumers Prefer Help Over Witty Comebacks
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Research by Sprout Social shows that while witty comebacks might get attention, they might not necessarily get you more customers. 

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