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Facebook’s Campaign Budget Optimization is coming. Are you ready?
feeds.searchengineland.com

The time to start testing CBO is now, says Michelle Morgan of Clix Marketing. Please visit Search Engine Land for the full article.

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Product launches: Getting assets ready and knowing your target audience
feeds.searchengineland.com

The important work should go into understanding who you will target with your marketing message and make sure you have the right marketing assets. Please visit Search Engine Land for the full article.

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Stop hiring data scientists until you're ready for data science
venturebeat.com

[Why? How? Who? Analytics tell the story. We'll help you understand the playing field. Register today for our free marketing analytics roundtable.] I had yet another call last week with a brilliant data scientist working inside of a Human Resources …

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Survey shows doctors ready for PCSK9s
www.mmm-online.com

Although the two PCSK9 inhibitors still need the FDA's approval to hit the market, a poll by marketing analytics firm InCrowd indicates that physicians are ready to prescribe the experimental cholesterol-lowering drugs. The poll also showed that …

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Are You Ready for Instagram's Open Advertising? 3 Cool Visual Strategies for Brands
feedproxy.google.com

Instagram is opening to all advertisers this year. Do you know how to use the app to make great-looking ads?

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Seven Ways to Get Ready for the Big Data of the Future
www.marketingprofs.com

For example, marketing organizations will use custom marketing analytics packages to make sense of information stored in Big Data warehouses. Non-IT professionals will require acclimation and training in using the appropriate tools to query big data …

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How To Be “Future Ready” For A Career In Marketing
www.business2community.com

future ready I was challenged by my friends at Dell to write a post on what it would mean to be “Future Ready” … How do we prepare and remain relevant for the next 5-10 years of business? I'm up for the challenge and here is my first insight: Don't …

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Innovations In 5G, LTE-A: Nokia Networks Ready To Revive The History
www.pakistantribe.com

Predictive marketing analytics: This offline demonstration showcases the power of combining customer experience insight based on the Customer Experience Index with Mobile Marketing Suite for 1) insights on customer experience and buying behavior, …

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