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Product

E-commerce ad spend on search and social product ads keeps growing
feeds.searchengineland.com

Product ad spend growth on social outpaced search in the third quarter, Kenshoo reports. Please visit Search Engine Land for the full article.

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Microsoft Advertising’s product, similar audiences now available to more advertisers
feeds.searchengineland.com

The retargeting and prospecting audience solutions are now in open beta. Please visit Search Engine Land for the full article.

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Customers Can Tell When No Thought Goes Into Product Design
www.cmswire.com

Attention companies: We can tell when you don’t have a qualified customer experience (CX) or user experience (UX) practitioner working there. Continue reading…

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Beyond conventional SEO: Unravelling the mystery of the organic product carousel
feeds.searchengineland.com

New SERP features in the US will soon be rolled out globally and involves the use of inputs and tools that we wouldn’t normally associate with SEO: product feeds through Google’s Merchant Center and Manufacturer Center. Please visit Search Engine Land for the full article.

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SAP Debuts Product Content Hub, Simon Data Raises $30M and Other News
www.cmswire.com

SAP has announced the availability of SAP Product Content Hub, a cloud-based product information management solution. SAP Product Content Hub is designed to allow for integration with the back office, according to company officials. Users can create and manage product data across digital marketplaces, marketing and social channels. Continue reading…

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Product launches: Getting assets ready and knowing your target audience
feeds.searchengineland.com

The important work should go into understanding who you will target with your marketing message and make sure you have the right marketing assets. Please visit Search Engine Land for the full article.

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Report: Product advertising is driving spend growth in search, social, marketplace
feeds.searchengineland.com

Product ad spend is outpacing overall market growth, according to a Kenshoo report. Please visit Search Engine Land for the full article.

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New Google Shopping program enables customer photos to show with their product reviews
feeds.searchengineland.com

The feature is rolling out now and available through a handful of reviews partners. Please visit Search Engine Land for the full article.

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