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Pause

Pause underperforming ads with this updated AdWords script
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If you are running tests on your ads but don’t know how to interpret the results, contributor Daniel Gilbert has an updated AdWords script to help you pick which ads are performing best. Please visit Search Engine Land for the full article. Please visit Search Engine Land for the full article.

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Why It’s Time to Hit Pause on Millennial Marketing
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So how do you reach Millennials? The truth is, the same way you would anyone else – by listening, learning and responding to their needs. 

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