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Pardot

DemandJump Secures $6 Million, Salesforce Pardot Releases Emoji, More News
www.cmswire.com

DemandJump, which offers a customer acquisition platform, has secured a $6 million Series A financing round, the company announced in a press release this week. Revolution’s Rise of the Rest Seed Fund, Flyover Capital, Cultivation Capital, 4G Ventures, Bob Davoli and Hyde Park Venture Partners participated in this Continue reading…

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Salesforce Pardot Adds to the B2B Marketer's Tool Kit
www.cmswire.com

San Francisco-based Salesforce today made generally available a project it had been beta testing since the beginning of this year: Pardot Engagement Studio.  It is, as the name suggests, an offspring of B2B marketing automation provider Pardot, which came to Salesforce via its $2.5 billion acquisition of ExactTarget in 2013. Continue reading…

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