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Organic

How a content audit can improve your organic SEO performance
feeds.searchengineland.com

A content audit reveals ways to repurpose content, where the gaps are and how to optimize for users and search engines. Please visit Search Engine Land for the full article.

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Organic search responsible for 53% of all site traffic, paid 15%  [Study]
feeds.searchengineland.com

According to BrightEdge, paid and organic search drive more than 70% of revenues for B2B and the other verticals. Please visit Search Engine Land for the full article.

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    See how your digital footprint looks online by visiting our website at www.ngtmarketing.com and get a FREE SEO Report on your business.
Beyond conventional SEO: Unravelling the mystery of the organic product carousel
feeds.searchengineland.com

New SERP features in the US will soon be rolled out globally and involves the use of inputs and tools that we wouldn’t normally associate with SEO: product feeds through Google’s Merchant Center and Manufacturer Center. Please visit Search Engine Land for the full article.

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More Brands Using Facebook Ads, Video Best for Organic Reach [Study]
feedproxy.google.com

New research from British social media analytics company Locowise found that of the 5,000 brand pages they surveyed, 43.36% are now using Facebook advertising to boost reach – an increase of 503% on the same figures from April. The finding is one of a range of interesting insights in the latest Locowise report looking at what’s working on Facebook and […]

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What is the Difference Between Direct and Organic Search Traffic Sources?
www.business2community.com

iStock_000030301114_Medium Understanding your website's traffic is a fundamental step towards optimization. When updating content, you must keep in mind who the audience will be and which offers will entice them. Additionally, the quality of website …

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Increasing the Organic Reach of Branded Content
feedproxy.google.com

Reach used to be the standard measurement for the total audience size available in a given medium for an advertising message, it was then co-opted to help define the earned impressions generated by social media.  Now that branded content and owned networks are becoming a bigger part of the marketing mix , there is a […]

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How B2Bs Can Improve Their Organic Reach on Facebook
feedproxy.google.com

For more people to see your posts, your B2b Facebook posts need “likes” shares and comments, collectively known as “engagement”. This concept should drive every single post you make for your business’ page. Facebook marketing can be particularly tricky for B2Bs, who do not have the traditional consumer customer base. Luckily, B2B marketing is my expertise. […]

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Show Me the ROI: The Balancing Act of Organic and Paid Social
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Social advertising is mainstream, but now social marketers need to strike the right balance between organic and paid impressions to drive the highest ROI.

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