Misconceptions about disavowing links can have detrimental impacts on your website’s visibility and should be handled very carefully. Please visit Search Engine Land for the full article.
55 percent of readers stay on a web page for less than 15 seconds. That’s not a lot of time to grab their attention. But it’s critical you do. Your B2B website is a key component of how you sell your services to clients. It’s often the first stop potential buyers make when evaluating your firm. Attracting […]
Social media marketing is constantly evolving. The strategies that worked six months ago may not work as well because the social platforms have changes, your audience has shifted, and Google has changed some of the rules of the game. Here’s what not to do.
When I first started blogging and a supporting social media for it, I made tons of mistakes. Once I even accidentally posted a cat article to my company’s corporate Facebook page that has nothing to do with cats. The funniest thing is that this cat article got better engagement than our own “highly-targeted” content. Well, […]
Oh, the joys of digital marketing. What's pulling in killer results one day might turn on a switch and give nothing the next day. Digital marketing is a constant struggle to keep up with trends and swift changes in the market. If you're not staying one …
Trifecta of Content Curation Mistakes What you’re doing wrong. Online Editors Merge Ephox’s got TinyMCE in its arsenal. Collaboration Survival What happens with only an iPhone? No Sleep for Jive Its latest innovation. Don’t Toss Data Gartner’s best in the biz for archiving. Analytics for Apps Put Continue reading… Follow us on Twitter Join free […]
Have you ever been watching the local news… wait, people don’t do that anymore. Have you ever been reading the newspaper… nope, never mind. The point is, people are consuming news online now more than ever before, and you’ve probably encountered a story that started with, “Did you hear about what happened on Twitter?
Customers are becoming content connoisseurs. Your ability to cut through the digital noise and engage with them starts with the recognition that sales-focused marketing content may no longer fly with these discerning consumers. They expect your content to be both informative and entertaining. Continue reading… Follow us on Twitter Join free newsletter View upcoming events […]