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Keyword

Measuring the quality of popular keyword research tools
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Contributor JR Oakes measures the quality of popular keyword research tools against data found in Google search results and performing page data from Google Search Console. Please visit Search Engine Land for the full article.

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Intent-based keyword research: Let Google be your guide
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Contributor Jacob Baadsgaard takes a look at why intent is an important part of keyword research and explains how to use Google to guide your SEM and SEO keyword strategies so you’re not losing time or money. The post Intent-based keyword research: Let Google be your guide appeared first on Search… Please visit Search Engine […]

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The power of podcasting: SEO keyword angles
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In Part 2 of a three-part series, Contributor Sherry Bonelli dives into the details of optimizing a podcast for maximum SEO, link and brand-building benefit. The post The power of podcasting: SEO keyword angles appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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AdWords custom columns now available at keyword and ad levels
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Track and optimize to custom metrics tailored to your goals at all levels of your campaigns. The post AdWords custom columns now available at keyword and ad levels appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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1plusX adds search-like keyword targeting to its DMP
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The Zurich-based company employs machine learning to predict which consumers might be appropriate for a given set of terms. The post 1plusX adds search-like keyword targeting to its DMP appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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An easy way to see if Google thinks your webpages are keyword relevant
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Contributor Eric Enge shows us how to determine if a webpage is relevant for the keywords it targets and what do to when it falls flat. The post An easy way to see if Google thinks your webpages are keyword relevant appeared first on Search Engine Land. Please visit Search Engine Land for the full […]

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AdWords Keyword Planner update appears to be rolling out in the new interface
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The latest version features streamlined workflows and reflects the design updates in the new AdWords experience. The post AdWords Keyword Planner update appears to be rolling out in the new interface appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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SearchCap: New Google AdWords keyword planner, Yelp ads & audits
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: New Google AdWords keyword planner, Yelp ads & audits appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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