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Insurance

Uncovering PPC Best Practices With Allstate Insurance
www.clickz.com

I am also responsible for the marketing analytics group that measures the performance of our marketing spends. CZ: What are some of the trends currently shaping the Insurance industry and how do these forces influence your digital marketing strategy …

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ACE Insurance: Analytics critical when it comes to customer experience
www.marketing-interactive.com

Sarkar: Marketing analytics is not new to ACE – the company globally has put data at the forefront of its marketing activities. In 2010, I joined ACE Asia Pacific to lead the marketing analytics function in the region. There were two main challenges we …

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Hinduja Global Solutions Buys Insurance Focused Cloud Tech Firm Colibrium
www.dealcurry.com

EXLServices Holding bought insurance and healthcare marketing analytics firm, RPM Direct, for a total of $74 Mn. Mindtree acquired US based IT service company offering solutions to the insurance sector, Discoverture, in an all cash deal for $15 Mn …

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SocialTwist Launches KnownCircle Social Referral Network for Professional Service Providers
www.socialtwist.com

66% of Consumers Rely on Word of Mouth for Business Recommendations; KnownCircle Makes it Easy to Discover and Connect with Professional Service Providers Referred by Trusted Friends and Family MOUNTAIN VIEW, Calif. – February 10, 2015 – SocialTwist, Inc., the leader in social referral marketing that drives referral programs for over 50 of the Fortune […]

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SourceLink Lends Thought Leadership to Professional Insurance Marketers …
www.virtual-strategy.com

Combining strengths in marketing analytics, data intelligence, technology and production expertise, SourceLink crafts and executes data-driven direct marketing and document outsourcing solutions. SourceLink's analytic and communication solutions …

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EPIC expands with the acquisition of Greyling Insurance Brokerage and Risk …
floridanewswire.com

SAN FRANCISCO, Calif., Nov. 24, 2014 (SEND2PRESS NEWSWIRE) — EPIC Insurance Brokers and Consultants, a retail property & casualty insurance brokerage and employee benefits consultant, announced today it has acquired Greyling Insurance …

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Data, Analytics, and Insights: The Holy Trinity for Banking, Insurance and …
www.prweb.com

In an interview with FC Business Intelligence for an exclusive white paper, Mark Evans the Head of Marketing at insurance giant Direct Line states “Financial services is a broken sector because it is the least trusted sector in the UK. You could either …

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New Mexico Health Insurance Exchange Marketing Agency Announces …
www.prnewswire.com

BVK>Insight develops detailed brand strategy and planning, marketing analytics and research. BVK>Word builds brands' word-of-mouth opportunities through public relations, social media management, experiential marketing and promotions. BVK>Content …

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