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Global

Google, Getty Images enter a multi-year global licensing partnership
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The deal effectively ends Getty’s European antitrust complaint against Google. The post Google, Getty Images enter a multi-year global licensing partnership appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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What to get right before launching a global business
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Columnist Thomas Stern shares how taking care of business at home helps ensure global success. The post What to get right before launching a global business appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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December global festivities Google doodle marks day 2 of Google’s holiday doodle series
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Today’s doodle shows Google’s animated penguins celebrating the holidays with their warm weather friends. The post December global festivities Google doodle marks day 2 of Google’s holiday doodle series appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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December global festivities Google doodle kicks off series of holiday doodles
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Today’s doodle is the first in a series of doodles Google will post over the next two weeks leading up to Christmas and New Year’s Day. The post December global festivities Google doodle kicks off series of holiday doodles appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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DX Practitioners on User Experience, Global Execution Challenges
www.cmswire.com

Digital customer experience practitioners have a lot on their minds between data, governance, qualified leads, omnichannel experiences and more. With these thoughts come a fair share of challenges. Just look at these customer experience industry numbers  that illustrate some of those challenges like resources. Continue reading…

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Why going global is essential to your business
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There are 7.5 billion people in the world. Are you reaching all of your potential customers with your search marketing campaign? The post Why going global is essential to your business appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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Fuel Global Customer Experiences with Automation and Machine Learning
www.cmswire.com

To create content that is culturally relevant for local markets and individual customers means delivering locally relevant and engaging experiences. It requires a customer-first focus, regardless of where your customers live. In her book, “Global Marketing and Advertising,” Marieke de Mooij writes, “(W)hen companies go global, they are Continue reading…

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Lexmark to Slash 700 Jobs in Global Restructuring
www.cmswire.com

Lexington, Ky.-based Lexmark has announced that it will slash 700 jobs — about seven percent of its workforce — as part of a global restructuring program. The restructuring follows the sale of Lexmark’s enterprise software business, including Perceptive, Kofax and ReadSoft to Thoma Bravo last May. Hyland Software, a Continue reading…

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