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Future

Is Video the Future of Social Marketing? [INFOGRAPHIC]
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Videos are fun, of course, plus they share with customers the human side of brands. Through video we can hear the voices behind the brands speak, as well as witness the processes that go into the making of a product. But is anyone actually watching? 

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Modern shoppers will define the future of retail | The Drum
www.thedrum.com

Marketing analytics has always been an aside – the boring bit – but gaining a fuller view of the user journey with attribution is no longer a 'nice to have'. The future of retail is being shaped by the behavioural and technological demands of the …

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The Future of Analytics Is Prescriptive, Not Predictive
www.clickz.com

Though predictive analytics and data mining are particularly hot topics at the moment, they've been widely used in marketing analytics and research for well over 30 years. Marketing mix models using econometric algorithms were developed in the '80s and …

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Exploring the Future of Work: A New Definition of "Work"
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What do we mean when what we talk about “work”? Has the definition of “work” changed over the years? Is it time for a new definition? In a new Exploring the Future of Work column, Maddie Grant looks at the existing definitions and understandings of work, and how it’s evolving in the social era.

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What will the workplace look like in the future? Six Questions [VIDEO]
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As part of IBM’s NewWaytoWork video series, we grabbed experts at SXSWi and asked them six questions about the future of the workplace. Their answers paint a picture of a workplace that’s dynamic and varied. Will there be offices, or will people work remotely? Is email sucking up too much time, and if so, how can we communicate better?

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Week in Review: Twitter's Future + Your Corporate Culture
www.cmswire.com

Twitter’s Woes Not Over Changing of guard is not the answer. Sell Your Developers They may love you after all. Corporate Culture Build Make yours better.  Predictable Doom DevOps crucial to becoming agile. Windows Top 10 And the No. 10 feature is … Real Information Management The game’s changed. Continue reading… Follow us on Twitter […]

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Metadata Is a Love Note to the Future
www.cmswire.com

We are living in a data-driven society, with globalized economies and ubiquitous access to everything from everywhere. Across information gateways such as websites, file shares, instant messaging and collaboration systems both in the cloud and on premises, data is free-flowing within and outside an organization’s walls. Continue reading… Follow us on Twitter Join free newsletter […]

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Exploring the Future of Work: A New SMT Column
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In a new Social Media Today special column, we’ll be looking at the Future of Work and how we can work together to create more sustainable, more enjoyable and more productive work practices. In this, the first column of the series, we look at the “Future of Work Manifesto”.

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