As mobile continues to expand, Twitter just added value to its platform by giving advertisers the option to target mobile app download history in Twitter Ads.
Twitter is set to release an update which will track the apps you download to bring you more customised retweets and adverts.
Here’s one way advertisers can convince desktop viewers to try out their mobile apps — send them a text. That’s the proposition behind TxtMeApp,a new product from Israel-based digital media agency Say Media Group (not to be confused with Say Media, the San Francisco-based advertising and publishing company that owns sites like XOJane and ReadWrite). […]
Adobe’s Creative Cloud has officially debuted, and the Digital Publishing Suite has created 100 million downloaded items in two years, the company announced this week. Read full story… Follow us on Twitter Join free newsletter View upcoming events Find a new job