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Devices

Google Home, Alexa now battling perception of being ‘surveillance’ devices
feeds.searchengineland.com

A new incident fuels the perception that smart speakers are spying on their owners. Please visit Search Engine Land for the full article.

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How to Give Customers Control of Their Onsite Experience Across Digital Devices
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With all of the discussion of digital personalization, the internet still seems to be a bit impersonal. Companies looking to distinguish itself will create multiple opportunities to engage and communicate with its customers by offering an optimal customer experience on any digital device.

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Apple iOS 9 Release Rumors; Google Analytics Spot Devices Running the New …
www.ibtimes.co.in

DMA Marketing Analytics Conference · Demand For Marketing Analytics Is Rising, But Who Will Fill The Talent Gap? DMA Marketing Analytics Conference. Undo. PicMonkey · 4 DIY Wedding Planning Tips for BridesPicMonkey. Undo. by Taboolaby Taboola.

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Wearable Devices Look More Price Friendly in Bundles
www.dubaichronicle.com

Since most consumers either have a smartphone or a tablet, or both, this holiday season, many Christmas shoppers are predicted to add wearable devices to their shopping cart. If plan to do the same thing, you need to keep your eye open for wearable …

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Mobile Devices Are Changing The Way We Do Search
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“Where scanning was once more horizontal, the adoption of mobile devices over the past 9 years has habitually conditioned searchers to now scan more vertically—they are looking for the fastest path to the desired content, and, compared to 9 years ago, they are viewing more search results listings during a single session and spending less time viewing […]

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Social Media and FDA Regulation for Medical Devices
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When marketers use the term “social media,” most people immediately think of Facebook and Twitter. While these platforms have certainly proven beneficial in generating interest in many types of products, medical devices present a unique challenge for marketers because advertising claims are more strictly regulated than other products. In fact, over the last year, the […]

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Wearable devices with health IT functions poised to disrupt medicine
www.cio.co.nz

With Google, Apple and Samsung exploring how to incorporate health IT features into wearable devices, patients may soon provide information to doctors through devices such as smartwatches that can measure and transmit biometric data. Health IT …

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Multi-Screen Engagement: Marketing Across Devices
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This week I moderated another great webinar from the SocialMediaToday Best Thinker webinar series, this time on the topic of Multi-Screen Engagement: Marketing Across Devices, sponsored by Act-On. The webinar included a terrific mix of speakers on this topic. read more

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