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Data

Google Search Console unparsable structured data report data issue
feeds.searchengineland.com

No need to panic, the errors you may be seeing in Google Search Console might be related to a bug with Google and not an issue with your web site. Please visit Search Engine Land for the full article.

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Neuromarketing Data | Level Up Your Marketing Analytics Strategy
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As customers and technologies evolve, marketing analytics is likely to remain essential for marketing teams across industries to demonstrate ROI, and forward-thinking companies will look to leverage neuromarketing insights for added depth and confirmation of metrics. It’s important that your metrics and marketing analytics measure with accuracy and purpose. Not only will those actionable insights […]

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Video: William Álvarez on the importance of structured data and Google search
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He also likes to give back to the SEO community by mentoring less experienced SEOs. Please visit Search Engine Land for the full article.

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The Chief Insights Officer: It’s About Way More Than Data
www.cmswire.com

Many companies now have data dependence baked into their DNA. They collect and mine vast amounts of information on customers and prospects to uncover trends, patterns and opportunities to sell products and services across multiple touch points. “Data obsession” is a thing. Continue reading…

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Here’s some data to help you understand how to rank better with your brand name
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When people search your brand name, you want them to see content that you have some control over. Please visit Search Engine Land for the full article.

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Google working on fixing data in URL parameter tool
feeds.searchengineland.com

The legacy URL parameter tool in Google Search Console is having some issues, Google is aware and working on it. Please visit Search Engine Land for the full article.

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Businesses need to think differently about customer feedback data in 2020
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Improving the customer experience and improve your business operationally means keeping up with the many ways customers communicate with you. Please visit Search Engine Land for the full article.

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2020 will be the year to get our data right
feeds.searchengineland.com

A reliable data flow will help automation tools we started to use in past years do their jobs better. Please visit Search Engine Land for the full article.

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