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Data

Clear These 6 Data Hurdles to Achieve a 360-Degree Customer View
www.cmswire.com

There’s a lot of buzz about the value of a 360-degree customer view, yet few companies have been able to achieve it. According to Gartner, fewer than 10 percent of businesses have this holistic view. Continue reading…

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Dismantling Data Silos Isn't Just a Tech Challenge, It's About Meeting Customer Needs
www.cmswire.com

Companies across the board have made improving the customer experience their priority. Initially these efforts took the form of website improvements (e.g. Continue reading…

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Don't Dismantle Data Silos, Build Bridges
www.cmswire.com

I used to be a strident proponent of breaking down system silos. I took the stage at several conferences over the years to preach how tearing down walls between various pieces of technology across the organization helps deliver better customer experiences. But not any longer. Continue reading…

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Google PageSpeed Insights now uses real data from Chrome browser users
feeds.searchengineland.com

Google has revamped their pagespeed tool to give more insights into how fast their pages really load. The post Google PageSpeed Insights now uses real data from Chrome browser users appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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Marketers, Data Collection and the E-Word: Ethics
www.cmswire.com

As marketers, we’re hungry for data. We want it to improve the flow of leads and sales. We want the CEO to look at the ROI number and feel we’ve met and exceeded the goal. The world, however, is changing quickly. Continue reading…

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Data bug with Google Search Console’s Search Analytics report
feeds.searchengineland.com

The AMP filter, specifically for AMP non-rich results impressions and clicks, may show incorrect data for your site. The post Data bug with Google Search Console’s Search Analytics report appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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Google Search Console beta adds 12+ months of data to performance reports
feeds.searchengineland.com

After a few years of promises, Google is finally providing longer-term data in Google Search Console — well, the beta version of Search Console. The post Google Search Console beta adds 12+ months of data to performance reports appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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SearchCap: Top Google searches, more data in Search Console & Google Assistant expands
feeds.searchengineland.com

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Top Google searches, more data in Search Console & Google Assistant expands appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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