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Case

Google involved in Supreme Court case that may change class-action damages awards
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The question before the court involves ‘cy-près’ and whether it was OK for plaintiffs’ attorneys to allocate settlement money to their own law schools. The post Google involved in Supreme Court case that may change class-action damages awards appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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Google loses ‘right to be forgotten’ case in UK High Court
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Decision likely to spark other appeals to courts by those denied de-listing. The post Google loses ‘right to be forgotten’ case in UK High Court appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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SearchCap: Google loses RTBF case, local pack report & schema SEO
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google loses RTBF case, local pack report & schema SEO appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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Mobile speed case studies: Push for faster page loads
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If you are not feeling the need for speed, don’t be surprised if your site stalls. Contributor Anthony Muller shares three case studies showing why now is the time to make your web pages load like lightning. The post Mobile speed case studies: Push for faster page loads appeared first on Search… Please visit Search […]

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A link-building case study: Using brand mentions and competitive linking tactics
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Columnist Andrew Dennis walks through link-building tactics implemented on a new website, resulting in an increase in links and traffic. The post A link-building case study: Using brand mentions and competitive linking tactics appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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Case study: On-page + off-page SEO working together = success
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Contributor Eric Enge offers an insightful case study on the positive effects SEO-focused content created by local influencers can have on driving targeted traffic. The post Case study: On-page + off-page SEO working together = success appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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The Case for Sharing Ownership of Your Organization's Content Strategy
www.cmswire.com

Who owns the content strategy process within a company? Technically this answer should be a no brainer: Marketing does, of course. But in truth it is more complicated than that. Consider the example of an automobile manufacturer and the journey its customers are on. Continue reading…

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AMP: A case for websites serving developing countries
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As the gap in connection speeds between developed and developing nations continues to widen, columnist Alexis Sanders argues that brands can use Accelerated Mobile Pages (AMP) to address this gap. The post AMP: A case for websites serving developing countries appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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