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Bought

Amazon Bought GoPago’s Mobile Payment Tech And Product/Engineering Team, DoubleBeam Bought The POS Business
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Last week, we wrote about how Amazon had quietly acquired mobile payments startup GoPago. Today, some more details about the deal: A source close to the situation confirms that Amazon bought the technology and the engineering/product team of GoPago, but none of the existing point of sale business and current merchant relationships. This part of […]

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The Real Reason Apple Bought Topsy
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To get into marketing analytics, according to Erika Morphy on Forbes. To improve Siri, according to the WSJ piece; To get a march on social targeting and intent pre-targeting for its mobile ad businesses. To improve selection and optimisation on the …

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A Confession: I Bought 50,000 Twitter Followers
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Last year, on a whim and a prayer I purchased 50,000 Twitter followers. Three months later they were all gone, along with my self respect as a so called “social media expert.” I knew I was cheating, but I did it anyway. As I look back on it I cringe, but I can also laugh. […]

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