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What Marketers Need to Know About CCPA … Before It's Too Late
www.cmswire.com

GDPR was last year’s news. This year is all about preparing for the numerous state laws that are being enacted throughout the US, including, of course, the California Consumer Privacy Act (CCPA), whose deadline for enforcement is quickly approaching. Continue reading…

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Will Information Overload Ground the Digital Workplace Before it Takes Off?
www.cmswire.com

By some estimates, data in the workplace doubles every 18 months. And being able to process and make sense of this data has become an increasing challenge as updates and notifications come in from all directions — on the desktop, from mobile devices and soon from wearable devices as well. Continue reading… Follow us on […]

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    See how your digital footprint looks online by visiting our website at www.ngtmarketing.com and get a FREE SEO Report on your business.
Why More Men Are Using Pinterest than Ever Before
feedproxy.google.com

The dichotomy on Pinterest is changing, with the platform’s male user base more than doubling in the last year, and sign-ups trending higher again in 2015. But what explains the sudden testosterone boost? With the ability to conduct more relevant searches, make quick purchases, and follow other like-minded men, it’s no wonder men are flocking to the visual-focused social network.

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CMOs: Read This Before Choosing Your Predictive Marketing Solution
www.clickz.com

One of the biggest challenges, when it comes to successful marketing analytics technologies, is implementation. Between tracking pixels and dynamic buyers to integrating CRM data, marketing analytics systems have many moving parts. When vetting …

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Don't Post That Yet! 5 Indispensable Questions to Ask Before Posting on Social Media
feedproxy.google.com

If you search “fired over a Tweet” on Google, you get more than 30 million hits. It turns out that there are things you just shouldn’t post on social media. Indeed, the costs of a social media screw up can be high. Trouble with your boss. Legal fees. A public shaming.

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5 Things To Know Before Choosing Your Next Marketing Tool
www.business2community.com

Let's start with the problem: there are thousands of Marketing Tech vendors right now – each offering a free trial (and the world) for those smart enough to choose it. And when I write thousands, I am not in any way exaggerating: The number of …

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Figure Out Why You Should Use Big Data Before You Figure Out How
www.smartdatacollective.com

In particular, finance and marketing users who are data savvy e.g., with financial performance management or digital marketing analytics, will use OLAP cubing style tools such as Oracle Essbase / IBM Cognos TM1 or even some of the next generation SaaS …

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How to Execute Facebook Business Page Essentials BEFORE You Invite Your Friends to Like It
feedproxy.google.com

So, you’ve put together an amazing Facebook business page, you’ve got together all your basic info, you’re ready to go, and Facebook suggests you should promote it to your friends. Hang on there – there’s a few more steps you may want to check off before telling the world about it. Here’s a guide to […]

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