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Is AMP the answer to format fragmentation?
feeds.searchengineland.com

Columnist Barb Palser makes the case for Facebook and other platforms to adopt Accelerated Mobile Pages. The post Is AMP the answer to format fragmentation? appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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Topdown's INTOUCH: One Vendor's Answer to the Challenge of DX
www.cmswire.com

Customer communications management (CCM) specialist Topdown launched a new product on May 1 designed to improve the consistency and quality of customer experiences by putting the management customer communications in the hands of the users. Continue reading…

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3 tactics we’re using for Answer Boxes
feeds.searchengineland.com

The featured snippet (answer box) that sometimes appears at the top of the SERPs is a coveted spot for marketers, but how can you get your content there? Columnist Brian Patterson has some tips. The post 3 tactics we’re using for Answer Boxes appeared first on Search Engine Land. Please visit Search Engine Land for […]

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Google tests ‘suggested clip’ in search results where video jumps directly to the answer
feeds.searchengineland.com

Google wants to help you skip video introductions when searching for “how to” queries and jump you directly to the answer in the video. The post Google tests ‘suggested clip’ in search results where video jumps directly to the answer appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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5 Questions Every Facebook Ad Must Answer
feedproxy.google.com

What five questions do you need to consider before creating a Facebook ad? Here are some tips.

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An answer box experiment (my journey into known and unknown factors)
feeds.searchengineland.com

Many SEOs have sought to obtain placement within a featured snippet or answer box in the search results pages, but how does one achieve that? Contributor Bill Sebald shares his experiment in pursuing the answer box. The post An answer box experiment (my journey into known and unknown factors)… Please visit Search Engine Land for […]

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Google’s “One True Answer” problem — when featured snippets go bad
feeds.searchengineland.com

Obama’s planning a coup? Women are evil? Several presidents were in the KKK? Republicans are Nazis? Google can go spectacularly wrong with some of its direct answers. The post Google’s “One True Answer” problem — when featured snippets go bad appeared first on Search Engine… Please visit Search Engine Land for the full article.

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Direct answer fail: Google gives only one side of proposed gun ammo & magazine law
feeds.searchengineland.com

Want to know about California’s Proposition 63, a measure to control gun ammunition sales and large magazines, which is on the state ballot this month? Google has the answer. It’s a “deceptive ballot initiative that will criminalize millions of law-abiding Californians.” So… Please visit Search Engine Land for the full article.

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