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Survival of the Fittest: Your Organic Reach on Facebook in the Pay-to-Play World

Survival of the Fittest: Your Organic Reach on Facebook in the Pay-to-Play World

I don’t have to tell you this, but the nature of Facebook is social. People on Facebook are seeking to be actively social with friends, families and brands. Your followers will come back all the time if you actually engage with them. Ask questions that allow your followers to tell their stories or opinions. Host a giveaway.

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