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Social Business Held Back by Corporate Culture, Not Technology

Social Business Held Back by Corporate Culture, Not Technology

Social Business, Social Business Held Back by Corporate Culture, Not TechnologyHardly a day goes by without talk of how social business and social technologies are transforming the workplace. Like all areas of business there are obstacles to achieving social business goals and some of them are not that obvious. Recently, we asked two of IBM’s social business heavy-hitters what they thought the major obstacles were, and how to overcome them.

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