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Snickers’ ‘Hungerithm’ Uses Real-Time Social Data to Determine Chocolate Prices

Snickers’ ‘Hungerithm’ Uses Real-Time Social Data to Determine Chocolate Prices

Snickers has created a new ‘Hungerithm’ which uses social media sentiment to determine whether the price rises or falls for a Snickers bar – the angrier the web is, the lower the price, as people likely need them more.

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