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Should the CIO or the CMO Take the Lead on Big Data?

Should the CIO or the CMO Take the Lead on Big Data?

Who will it be? Dion Hinchcliffe is chief strategy officer at Dachis Group, a social marketing analytics company. Follow everything from CIO.com on Twitter @CIOonline, Facebook, Google + and LinkedIn. Read more about big data in CIO's Big Data Drilldown.

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