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Pin to Win: Social Sharing on Pinterest Trumps Email

Pin to Win: Social Sharing on Pinterest Trumps Email

I’ve long argued that Pinterest is the most sales-actionable social network around. The sole focus of Pinterest is to allow users to visually express (pin) the things they enjoy and then share them with others of like inclination. As such, the site is rife with pools of “affinity,” each full of latent purchase intent.

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