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Is holiday paid search more competitive in 2017 than 2016?
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Columnist Andy Taylor explores year-over-year Auction Insights data from AdWords, revealing insights into this year’s holiday paid search landscape. The post Is holiday paid search more competitive in 2017 than 2016? appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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The lowdown on driving app downloads with Universal App campaigns
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Google’s Universal App campaigns use machine learning to automate app promotion. Columnist and Googler Matt Lawson goes under the hood to help you understand and master these campaigns. The post The lowdown on driving app downloads with Universal App campaigns appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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Hindi Movie Songs
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Updated list of Latest Hindi movie songs Lyrics and videos. Watch and listen popular bollywood songs online daily.

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AMP: A case for websites serving developing countries
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As the gap in connection speeds between developed and developing nations continues to widen, columnist Alexis Sanders argues that brands can use Accelerated Mobile Pages (AMP) to address this gap. The post AMP: A case for websites serving developing countries appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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Omnichannel shoppers collide with Black Friday and Cyber Monday, setting new records
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Columnist Christi Olson shares consumer and search data from the recent holiday weekend — and provides tips for how to use search to boost your omnichannel holiday marketing strategy. The post Omnichannel shoppers collide with Black Friday and Cyber Monday, setting new records appeared first on… Please visit Search Engine Land for the full article.

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The importance of targeting branded searches
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Though many search marketers focus primarily on non-branded searches, columnist Thomas Stern believes it’s crucial to invest in a branded search strategy. The post The importance of targeting branded searches appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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Oracle DMP adds integration with Bing Ads custom audiences
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This marks the second integration for the audience targeting pilot. The post Oracle DMP adds integration with Bing Ads custom audiences appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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Twitter broadens its AMP support to include analytics
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Twitter says the new AMP analytics feature will help distinguish page views happening on Twitter versus organic page views. The post Twitter broadens its AMP support to include analytics appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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