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Public Google+ content is getting archived for future generations
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Your public Google+ posts will be saved for posterity with the Internet Archive. Please visit Search Engine Land for the full article.

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The secret formula for determining a marketing budget
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Balancing tools, time and resources to hit the magic number. Please visit Search Engine Land for the full article.

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Yelps says Google trying to bring back ‘discredited’ rival links EU antitrust remedy
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Company says the approach only delivers marginally better traffic to competitors’ sites. Please visit Search Engine Land for the full article.

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Can Chat Over IMAP Challenge WhatsApp and Slack?
www.cmswire.com

The headline in the local German press read, “The German Attack on WhatsApp.” German entrepreneur Rafael Laguna is looking to counter the dominance of Facebook’s messaging services WhatsApp and Facebook Messenger. But Facebook isn’t the only one on Laguna‘s radar. Continue reading…

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How People Analytics Can Improve Employee Experience
www.cmswire.com

Digital workplace and employee experience (EX) professionals are turning to the practice of “people analytics” to learn more about how their employees work, much like how marketers use analytics to measure customer experience. Continue reading…

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Google Ads now makes reporting column recommendations
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With this update, Bid Strategy Type is no longer a required column. Please visit Search Engine Land for the full article.

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Early data on Google March 2019 Core Update show an interesting pattern
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While Google would not say if the March 2019 core update was a reversal of the August 1 update, the data paint a pretty compelling picture. Please visit Search Engine Land for the full article.

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Google on the March 2019 core update: This is not the biggest update we’ve released
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That being said, the data does show some sites that got hit hard with previous core updates improved with this last one. Please visit Search Engine Land for the full article.

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