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Marketing Analytics and Metrics | Welcome to giusec's blog
www.giusec.org

A couple of interesting links to better investigate the topics. The comprehensive guide to Content Marketing Analytics and Metrics [Pawan Deshpande, Curata, link]; Social Advertising Cheat Sheet [Newscred, link] …

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Penguin 2.0: Four Facts You Should Know
feedproxy.google.com

Penguin 2.0 affected 2.3% of all English-US queries. Lest 2.3% sound to you like a smallish number, keep in mind that there are an estimated 5 billion Google searches per day. 2.3% of 5 billion is a lot. A single small business commerce site may depend on 250 different queries for substantial traffic and revenue. […]

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Hubspot Inc (HUBS) Files Form 4 Insider Selling : Stacey Bishop Sells 126241 …
www.insidertradingreport.org

The Company's software platform includes tools that allow professional marketers and small business owners to manage search engine optimization, blogging and social media, as well as landing pages, lead intelligence and marketing analytics. It provides …

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SearchCap: Google assistant on iOS, featured snippets test & Bing trails
feeds.searchengineland.com

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google assistant on iOS, featured snippets test & Bing trails appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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Is a Downer News Cycle a Factor in the ALS Ice Bucket Challenge Success?
feedproxy.google.com

In the last six weeks of summer, there has been a lot of depressing news. The Malaysian Airline tragedy in the Ukraine, the Ebola virus outbreak, the conflict on the borders of Israel/Palestine, Iraq/ISIS, Ferguson, and the sad passing of Robin Williams. So maybe it is not too surprising that something that makes us feel […]

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YouTube Analytics: 3 Steps To Create Content That Converts
www.business2community.com

So you want to expand your brand to YouTube. Congratulations! It's a smart decision for myriad reasons. A strong YouTube presence can: Boost the discoverability of your brand: YouTube is the second-largest search engine, with more searches than Bing, …

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Which Social Network is the Most Illiterate? [INFOGRAPHIC]
feedproxy.google.com

Technology has been the driving factor in how we communicate in todays society… although some may argue for the worse. It's now the norm to communicate within 140 characters, memes and an angry cat which have all transformed how we talk online.

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Use Both Creativity and Analytics to Improve Marketing's …
cfototality.com

With the marketing analytics available today, there's a real danger of analysis paralysis. So marketers need to identify the specific decisions that could benefit from analytic insights, clarify the criteria used to make each …

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