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Take a deep dive on search and social. Attend a workshop at SMX Advanced.
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SMX Advanced pre-conference workshops are conducted by the world’s leading subject matter experts in SEO, SEM, social and digital. All workshops will be held on Monday, June 12 at the Bell Harbor Convention Center in Seattle. You’ll pick one workshop for a full day of actionable tactics you can use… Please visit Search Engine Land […]

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The 10 Most Important Social Media Metrics to Monitor
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Do you know which social media metrics you need to be tracking? Here’s a guide to some of they key data points. 

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5 Reasons to Consider Twitter Video Ads (from Twitter)
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Twitter has published a new listing of key stats and figures underlining the value of video ads on the platform.

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Moz report: 50% of page one search results are HTTPS
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Based on the trend of sites switching to HTTPS and what is ranking in Google, we may see 70% of the page one results going to HTTPS by the end of 2017. The post Moz report: 50% of page one search results are HTTPS appeared first on Search Engine Land. Please visit Search Engine Land […]

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Be a mad scientist to be more successful in local SEO
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The debate rages on over the authoritative set of local ranking factors, but columnist Greg Gifford believes that local SEOs on both sides of the fence may be missing the point. The post Be a mad scientist to be more successful in local SEO appeared first on Search Engine Land. Please visit Search Engine Land […]

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Bing Shopping Campaigns get inventory feeds, search query reports at product level
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New updates are aimed at enabling timely feed uploads and informing title optimization. The post Bing Shopping Campaigns get inventory feeds, search query reports at product level appeared first on Search Engine Land. Please visit Search Engine Land for the full article.

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IU Health’s Digital Transformation Into an Online Health News Hub [Podcast]
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In a new ‘Social Business Engine’ podcast, Bernie Borges speaks with Sarah Burns, Editorial & Social Media Strategy Manager at Indiana University Health

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How to Maximize Your Return on Technology Investment
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You don’t have to look hard to find tales of failed implementations and technology investments that have generated nowhere near their expected level of ROI and business value. Continue reading…

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