Brought to you by NGT Marketing Group
HERE0:5

Top Stories

Rival IQ Launches New SEO Competitive Analytics
www.marketwired.com

SEATTLE, WA–(Marketwired – Jun 24, 2014) – Rival IQ, a marketing analytics company, today expanded its social media and website competitive data suite to include a comprehensive SEO Analytics capability. Search engine optimization (SEO) remains a …

10
Like
Save
E-VAI – the Artificial Intelligence Platform from Eularis Changes the Rules of …
www.marketwatch.com

Eularis is the leading provider of next generation advanced marketing analytics to the Pharmaceutical market. The artificial intelligence powering Eularis analytics enables marketing, analytics and sales executives to achieve faster brand success …

10
Like
Save
Social Media Campaigns: Lots to 'Like' About True Fan Engagement #SMWA
www.cmswire.com

Sure you may have 3,400 friends on Facebook. But are you having 3,400 beers every weekend with each one of them? Probably not. My goodness, do we ever hope not. It’s the same set of challenges for companies creating a social media presence. Simply attracting fans is one thing, but engaging them and determining your […]

10
Like
Save
New England Patriots Content Chief Talks Social, Video, Analytics
www.cmswire.com

Fred Kirsch, vice president of content and publisher for the New England Patriots — the NFL team —knows a little something about moving and managing content. Huge amounts of content. In the emerging omnichannel world, that’s a complex job — not only the production and management of content itself, but how it is marketed and […]

10
Like
Save
7 Things You're Messing Up In Measuring ROI
www.business2community.com

4. Poor training. This is a big problem. Marketers just aren't trained in analytics. Some have good training and others spent years culling a good working knowledge of digital marketing analytics. But, there aren't enough of us to go around. We need …

10
Like
Save
Social Advocacy and Politics: Takin’ It to the Tweets
feedproxy.google.com

In a world pulsating with conflict large and small, from the streets of Ferguson to Kobani and beyond, there is a need for calming voices. There is a need for voices to soothe the anger and facilitate meaningful conversations across the communities in conflict. Philosophers of the Enlightenment wrote at length that rational discourse is […]

10
Like
Save
Adometry and Tapad Announce Strategic Partnership for Cross-Device Attribution
www.marketwatch.com

About Adometry Adometry, Inc. redefines marketing analytics by combining and interpreting previously silo-ed sources of big data to generate actions that improve return on advertising spend and increase sales. Through its SaaS-based attribution …

10
Like
Save
PKO Bank Polski Optimizes Marketing Campaigns Using KXEN's Predictive …
eon.businesswire.com

SAN FRANCISCO–(EON: Enhanced Online News)–KXEN, the leading provider of predictive analytics for business users, today announced that PKO Bank Polski, Poland's largest banking institution, has successfully deployed KXEN's InfiniteInsight to …

10
Like
Save
The Marketing Digest: Brought to you by NGT Marketing Group LLC

Enjoy this blog? Please spread the word :)

RSS
Follow by Email
Facebook
Facebook
Google+
http://themarketingdigest.com/page/3
LinkedIn