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Modern Marketing Skills
www.business2community.com

The skills required to be an effective marketer keep changing, just as the ways in which we drive demand generation keep changing. Demand Generation is built on a solid strategy and that encompasses many different components. It seems again and again, …

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U.Va. Darden School Professors' New Marketing Analytics Book Helps …
newswise.com

Newswise — CHARLOTTESVILLE, Virginia — 24 July 2014 — In the new world of “big data” marketers must sift through mountains of information to decide how they will attract customers. How can they target the best data to make the best decisions?

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Search in Pics: Google bird nest room, braille business card & real big easter eggs
feeds.searchengineland.com

In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google easter eggs on logo: Source: Instagram Google bird nest room? Source:… Please visit Search Engine […]

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Nonprofit Marketing Analytics: The TwitChange Campaign and The …
event360.com

Nonprofit Marketing Analytics: The TwitChange Campaign and The Value of a Tweet. Author: Jono Smith on 7 October 2010 | 0 Comments. Tweet. Tags: social media. On September 15th TwitChange started a campaign to hold the first ever …

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BIS2 Reports Record Growth and Debuts New Name, VizExplorer
www.marketwatch.com

Recent key executive appointments include Enterprise-Software Veteran Ian Bonner as CEO, Adobe/Omniture alumni Garrett Stolle as VP Sales, Marketing Analytics expert Dr. Ralph Thomas as Chief Data Scientist, and former IGT, Cadillac-Jack executive …

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Day Four of #SXSWi: Collaboration, Innovation and Tech at #SocBizShakeUp
feedproxy.google.com

Collaboration, innovation and the technology of the future were the name of the game yesterday at SXSW: from Snowden being simulcast to thousands of people, to self-driving cars, to a cameo by Nicolas Cage. Here are the top stories from #SXSWi on March 10th. read more

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5 ways ads are killing your site (& SEO)
feeds.searchengineland.com

We often don’t consider the impact our website’s ads could have on organic search visibility, but columnist Kristine Schachinger explains why too many ads can be a bad thing for users and search engines alike. The post 5 ways ads are killing your site (& SEO) appeared first on Search Engine… Please visit Search Engine […]

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Data-driven storytelling: The next step in automated marketing
www.allvoices.com

That is the idea behind the “Data-Driven Content Marketing: How Automated Personalization is Solving the Creativity Crisis” session at the Marketing Analytics Conference. In the session, Stephanie Miller from marketing strategy consultants firm …

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