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Adobe Creative Days Creates Real-Time Photoshop Bus Stop [VIDEO]
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To promote Adobe’s “CreativeDays,” a series of 14 events across the EMEA (Europe, Middle East and Africa) this delightful stunt Photoshopped people who were sitting and standing at a bus stop in real-time and then displayed the images on a dedicated digital AdShel inside the bus stop.

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5 Types of Social Media Content Your Audience Really Wants
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There’s no single reason we follow brands, but it’s certainly rooted in the idea that we as consumers, supporters and fans want to have a deeper relationship with them. But just because a fan wants to follow your brand doesn’t mean you’re entitled to provide them with any content you wish.

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AccuData Reveals Database Management and Direct Marketing Expertise …
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“Having demonstrated success in increasing our clients' ROI with AccuData's proprietary database technology, marketing analytics and unmatched data resources, we believe now is the time to facilitate the sharing of information and ideas through a B2B …

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You Will Probably Share This Without Reading It
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Last year Dan Zaralla did some research into social sharing, and something fascinating emerged. He discovered that 16% of us regularly retweet content without having read what we’re sharing.

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Does Social Media Culture Condone Secret Surveillance?
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In a sense, social media embraces a flagrant disregard for one’s right to privacy. The volume of information that is voluntarily posted can be staggering. The most avid social media user can conceivably be tracked throughout most of their day.

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Big Data Paying Off For Big Cos: Research
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“Big Data wasn't really a commonly known term when I first started,” said Kerem Tomak, Vice President of Marketing Analytics at Macys.com. “With all that data – and a 50 percent year-over-year growth rate – it's more than likely that the business …

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HP-Autonomy Releases Marketing Cloud For Agile Digital Marketing #HPDiscover
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Marketing Analytics: Extensive customer analytics through Explore Cloud, which is powered by IDOL, and offers real-time understanding of customer sentiment. Rich Media Management: Intelligent digital asset management and deep indexing of rich content …

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The Psychology of Influence [INFOGRAPHIC]
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This is a fantastic infographic about the psychology of influence. A lot (if not all) of these are talked about in-depth in Robert Cialdini’s book Influence: The Psychology of Persuasion, but it’s a great visual primer of some of the psychological tactics that businesses use to sell you stuff.

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