I am contacted daily by cheap SEO companies (almost always based in India) who are still using damaging, old style black hat techniques, that simply do not work. My inbox is bombarded so frequently that I’ve started to play a little game.
(Emory Sports Marketing Analytics). Kentucky fans reconciling themselves to losing a lot of football games this year: This newfound enthusiasm for football is adorable, though. (hoboat33, A Sea Of Blue). Kind words for SB Nation's longform efforts: And …
After listening to feedback, Facebook has updated the Page Insights tool, adding new metrics and improving the insights that were already available. A select group of Page admins have been invited to preview the updates. Here are some details about how the analytics have improved.
Mobile apps and SMS texting are great tools for staying in touch with people on the move. But when they require the user to search for information, they don’t work. If you are using them (or thinking about it), follow these tips to keep users from getting frustrated with the process and your company.
These days, smaller companies are doing better, because they aren't weighed down by unnecessary bureaucracy and the “decision by committee” mentality. Compare the braking distance of a juggernaut with that of a small family saloon or the dexterity of a sperm whale with that of a dolphin – you get the picture?
Just because you're 'doing' social, doesn't mean that you're doing it well, and now we know it. Every social media manager should have a strategy in which to follow to ensure that they’re creating meaningful conversations and can present value.
SEO, or search engine optimization, is crucial for everything on the Internet—if it’s to become successful, anyway. Even the smallest home-based businesses benefit from it, so it doesn’t matter whether you’re selling cakes from home or starting up your own independent accounting firm.
Video marketing is definitely a hot topic—and it might just be about to take off in a whole new way. Facebook unveiled that Instagram will now also allow users to take and share short videos. Here's why Instagram video could be huge, and some suggestions as to how you might use it.