Marketers can now visualize the customer journey and path to purchase with marketing analytics dashboards to reveal the true impact of advertising spend and drive revenue through tag powered data. More than 350 enterprise websites across all major …
There are no speed bumps on the Internet. If the Internet were a city, it would be the most awake city in the world, generating more conversations than 24/7 places like New Orleans and Vegas combined. The question is, how do you create your own social speed bumps in order to slow it down and […]
Got six seconds? That’s enough to promote an idea, product, service or a brand. With Vine, the video-sharing app from Twitter, marketing and promotion have taken a faster route. Here are a few tried and tested methods that can be put to use while creating a Vine video. read more
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Customer expectations are set high by Prestige Portraits. The company name establishes an expectation of high quality service: “Prestige Portraits” has to be much better than “Good Photography.” The marketing materials reinforce the image. The proof package suggests that this is an upscale company. So where does the trouble start? read more
This week marks a huge moment in the history of Twitter. After several years of speculation, Twitter will list publicly for the first time on the New York Stock Exchange this week under the ticker symbol TWTR. What will it mean for Twitter users and the future of the platform? read more
ReachLocal, Inc (NASDAQ:RLOC) offers online marketing and reporting solutions, including search engine marketing, display advertising, remarketing and online marketing analytics, each targeted to the small and medium-sized businesses (SMB) market.
What most senior level leaders haven’t picked up on yet is that the people, teams, divisions, media, machines, assets are all just nodes in a network. A network that communicates in real time – where value is distributed quickly than ever before, and where network effects create swarms of attention, focus (and profits) around critical […]