-Manage all Business Intelligence projects and be subject matter expert in Market Intelligence reporting, Marketing Analytics and overall business. -Strong management of client and internal stakeholder expectations -Solicits business requirements in …
I would like to bust a myth: “Twitter analytics is only available for accounts that have advertised on Twitter.” That statement is not true. Twitter is slowly rolling out its own analytics dashboard to a handful of Twitter users. Here’s a sneak peek into Twitter’s very own world of analytics.
If we take a look at some of the most prominent female leaders, many of them share traits that have got them to the top of their professions. What does it mean to be an effective female leader? Here's a look at what qualities have got these women, across many industries, to where they are […]
Metalogix didn’t wasted any time in incorporating the SharePoint governance and administration assets it acquired from Axceler in August into its corporate portfolio. This week, Axceler has rebranded itself and its remaining assets under the umbrella of a new company called View Do Labs, which will focus on offering enterprises governance and analytics across social […]
IBM Exec on Big Data Challenges Marketers face all kinds of challenges turning big data into actionable insights, not the least of which is figuring out how to act on insights gained through analysis of anonymous data. We Can Always Learn More Think you know a lot about big data and artificial intelligence? You may rethink […]
Acxiom yesterday introduced Audience Operating System, a stab at giving marketers a singular view of the customers by uniting disparate data sets such as first-party and third-party, structured and unstructured, plus quantitative consumer information.
It promises to massively simplify the process of rolling out new marketing, analytics and personalisation technologies, but what do site owners need to do to be ready for this revolution? The 'Customer Experience Digital Data Acquisition' standard aims …
The Internet has a pretty significant carbon footprint: 830 millions tons of CO2 annually. You might be thinking that these emissions are the result of streaming, downloads, general web traffic etc. But the reality is that 40% of the Internet’s total carbon footprint is created by those who design for the web.