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From Web Content to Customer Experience Management, and Those Who Help You Get There
www.cmswire.com

In the words of Scott Liewehr, President and Principal Analyst of the Digital Clarity Group, it’s not about the right technology, it’s about the right systems integrator. And when it comes to customer experience management, the right choice makes all the difference. Read full story… Follow us on Twitter Join free newsletter View upcoming events Find […]

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This Week: Surviving the Content Marketing Explosion + SharePoint Cloud vs. On Premises
www.cmswire.com

Bracing for the Content Marketing Explosion In the race to keep up with customer’s demands for content, businesses that produce quality content will capture the audience.  Collaboration + Process = Productivity? As collaboration tools secure a place in the workforce, businesses are now incorporating them into critical processes. Will this combination of collaboration tools and […]

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Losing the Hacker Way Is Killing Facebook
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It is definitely a sign of maturity for Facebook that rollouts are carefully monitored, results poured over and analysed in order to iterate and ensure the best possible product for all users. However, I believe Facebook may be taking this too far. That’s right, a data analyst arguing that there’s too much data being used!

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AOL Expected to Gut Patch Network
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Several news outlets are reporting that AOL will shut down one-third of its Patch network of hyperlocal news sites and lay off about 300 people today. Newsday says AOL will close about 300 of its 900 sites and TechCrunch says layoff totals could reach 550.

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The Golden Ticket to Rewarding Customers?
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We are exploring ways to reward loyalty. The game is changing quickly, and some companies are coming up with very different approaches. One company in particular has begun testing a program that gives customers a new way to win rewards. But is this the golden ticket to rewarding customers, or just a day pass?

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Betaworks Updates Instapaper's Web Reader, Browser Extensions And Mobile Updates To Come
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Since Betaworks acquired read later service Instapaper from its creator Marco Arment, the startup studio has been pretty quiet. But the first major update is now right around the corner. The web reader was updated and a beta version is available. According to the blog post, the iOS and Android versions will receive some love […]

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Top WordPress Plugins for Business 2013 [INFOGRAPHIC]
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We’ve put together a list of our favorite plugins that we believe enable WordPress business users to capitalize on their content and drive results through search engines and social media, via mobile, tablet or desktop…and fully integrate their social and video strategies.

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The Tao of Social Media
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Getting to the essence, or Tao, of social media is about understanding connection and engagement. The purpose of using social media for your business is to connect with and engage your audience, create word-of-mouth activity for your business, generate leads and convert those leads into sales.

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